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For these reasons, the American brand 'Skechers' chose Algeria!

June 24, 2026اقتصاد – الشروق أونلاينechoroukonline.comTranslated from Arabic
For these reasons, the American brand 'Skechers' chose Algeria!

Officials from the global American brand 'Skechers' and its Algerian partner 'Tradifoot' agreed that the choice of Algeria to host the brand's first factory in Africa and the Arab world was not coincidental, but rather a result of the improvement in the business climate and the development of the investment environment, along with Algeria's strategic location that qualifies it to be an industrial and export platform towards African, Arab, and even European markets. Both parties confirmed that the project falls within a shared vision aimed at developing local production, increasing national integration rates, and opening new horizons for export beyond borders. During the signing ceremony of the partnership agreement held at the 'Sheraton' hotel in the capital on Monday evening, the director revealed...

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